Costume- We have thought carefully about what we need to include to appeal to our target audience therefore we planned the costumes based around what conventional clothes in horror films targeted at young adults and teenagers. We came up with a few ideas, one was that the main character Natasha should wear a short skirt to attract the male audience with sex appeal however we wanted to give her a sweet and innocent, girl next door type of look so we chose a simple typical teenage costume of jeans and a black t-shirt. We still wanted to have sex appeal in the trailer to attract the male target audience but not too much so that the female target audience would still want to watch it therefore we chose two costumes for Skye (who is only in the flashback scenes)- 1) a low cut black top and red pajamas as red can connote danger and also lust/love and 2) high heel boots which is feminine and 'sexy' and red tights because red connotes danger and also lust/love.
Hair and Make up- We wanted Natasha to have an innocent look but still be pretty as the main girl in horror films is also young and good-looking therefore we had her wearing make-up but only simple mascara and lip gloss to give her a naturally pretty look. Natasha had her hair down as long hair connotes femininity therefore this will attract our target audience.
For Skye we wanted give her more of a 'sexy' look therefore she wore red lipstick and very heavy black eyeliner and mascara. She also has her hair down to show her femininity as this will attract our target audience.
Set-The set is in an old looking house and we will use lots of different rooms of the house to give our trailer lots of variety, these rooms will include the kitchen, living room, corridor, garden, staircase, front door, a scene of the front view of the house, a room which be used for the hidden room, etc. This will keep our audience interested.
Casting- We chose to use the most reliable people in our group to be members of the acting cast, this was Sarah and I. Sarah played the part of Natasha and I played the part of Skye. We want our characters to have dramatic acting but still be realistic therefore we will both try to practice our acting and take a lot of shots until we get the scene right. We also chose Sarah and I to be in the trailer because we felt that we were more effective actors and Gagan was better at filming, however we are all going to film scenes.
Music- As we are all editing our own trailers I have planned my music and sound effects on my own. I want to have dramatic sound effects which will be full of suspense such as, heartbeats, distant screaming, the baby laughing in an evil way, creepy sound effects of weird sounds, etc I will also have some normal sound effects in the beginning such as when Natasha is washing up I want to add normal washing up sound effects and when she hears the doorbell and opens the door I am going to add a typical doorbell sound effect and typical nighttime outside noises such as crickets chirping, etc.
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